Job Title: |
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Social Media Manager |
Category: |
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Marketing |
Total Positions: |
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1 |
Job Location: |
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Lahore |
Gender: |
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No Preference |
Age: |
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24 to 40 years |
Minimum Education: |
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Bachelors |
Degree Title: |
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BBA/BSc |
Career Level: |
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Experienced Professional |
Minimum Experience: |
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2 Years3 Years |
Salary Range: |
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PKR 0 to 0 per Month |
Apply By: |
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Apr 25, 2021 |
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Job Description: |
Are you experienced and looking for a challenging role where you can learn lots more and enhance your skills? We are on the hunt for a Social Media Manager who will play a vital role in scaling up Dukan.pk's Marketing efforts.
Responsibilities:
- Increase customer acquisition (follower, engagement) through social channels (content production, PR, etc), build and maintain the brand image.
- End-to-end responsibility for Dukan's online branding & marketing, marketing plan & budgeting.
- Responsible for marketing analytics, market research, and analysis of the competition.
- Handling public relations and corporate communications.
- Developing new, and enhancing existing business relationships.
- Providing leadership in the design and production of all aspects of visual marketing needs.
Key Performance Indicators - KPIs:
- Social media channel follower and engagements (Facebook, Instagram, LinkedIn, Youtube, Snapchat, Tiktok)
- Revenue growth or market share growth
- ROI
- Brand awareness and perception
- Customer experience
Skills and Competencies Required:
- Aware of the latest marketing trends and topics
- Good aesthetic/taste for visual work
- Creative mind on the content production(video, image, tagline, topic, etc)
- Publishing
- Event and campaign management skills Behavioral Traits:
- Fast execution, passionate
- Self-motivated
- Hard worker
- Result-oriented, eager to succeed
- Flexible
- Problem-solver and team player
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Company Information |
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Company Name: Dukan.pk Company Description: With over 80% year-on-year growth, Pakistan's e-commerce industry growth is amongst the fastest globally. To realize the potential of this emerging new economy, Dukan.pk has launched a custom built app to help 5 million MSMEs (micro, small and medium enterprises) in Pakistan to digitize their business using a simple smartphone.
The Dukan app enables micro and small sellers with a full-stack e-commerce platform that not only enables online selling, but also online payments, locally integrated delivery options, online marketing and access to sales and stock performance insights through the app. Managing khata, ordering stock from wholesalers and a dedicated POS for retail stores are some of the key features of the Dukan app, designed to enable and digitize the $160 Billion distribution and retail market in Pakistan. Retailers are also able to access credit, by applying for a loan through the Dukan app, for purchasing stock without affecting their cash flows.
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