Digital Marketing Manager  
Scents'n Stories   More jobs from this company

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Job Title:   Digital Marketing Manager
Category:   Marketing
Total Positions:   1
Job Location:   Karachi
Gender:   No Preference
Minimum Education:   Bachelors
Career Level:   Experienced Professional
Minimum Experience:   2 Years
Salary Range:   PKR 40,000 to 60,000 per Month
Apply By:   Apr 30, 2020
Job Description:

Key Responsibilities

  • Facebook & Instagram Marketing including ad scaling, campaign management, creating ads.

  • Google Adwords marketing- PPC

  • Responsible for our end to end website optimization strategy and implementation, you will be a technical specialist with deep knowledge and understanding of search engine optimization and organic customer acquisition

  • Responsible for keyword research and benchmarking site performance against industry competitors and leaders outside our industry

  • Responsible for constant optimization and improvement of organic search rankings, domain and page authority and trust.

  • Create SEO strategy to achieve top keyword rankings and organic traffic for all of the company websites

  • Communicate with the in-house teams to have SEO changes implemented

  • Complete keyword research, writing appropriate meta data/content.

  • Complete advanced on-page and technical SEO

  • Complete off-page SEO with quality link earning, social media, and other off-page SEO best practices

  • Day to day SEO monitoring with various ranking tools including Search Metrics, Google Search Console, Google Analytics, Majestic, MOZ

  • Create weekly/monthly SEO reports and communicate to the wider marketing and management teams

Company Information
Company Name:  Scents'n Stories
Company Description:

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